The numbers prove that conscious inclusion is important to your team, your members and your organization.  

As we prepare for our special edition of Personify’s Mission: Possible webinar series called, “Why Conscious Inclusion Matters,” we discovered that more and more people are asking for more inclusive practices, products and experiences, and organizations are investing in ways to provide inclusive environments for their employees, members and partners.  

How do we know this? Well, the numbers speak for themselves.  

But, first, what is “conscious inclusion?” 

While “conscious inclusion” can be a difficult thing to define, we think this explanation of “inclusion” by Bonusly is a good place to start, and even though it refers to how inclusion is defined by employees, we think it applies to anyone, including your members: 

“Point blank, inclusion is the degree to which employees feel “valued, respected, accepted and encouraged to fully participate in the organization.” 

With that definition in mind, “conscious inclusion” would be the intentional culture, strategies and practices an organization puts in place to ensure all its employees, members and partners feel safe, welcome and accepted.  

So why does conscious inclusion matter? Here are a few stats that begin to show the importance of inclusion to our society, our teams and our associations.  

Reasons why conscious inclusion matters to the general (and future!) populations 

1. By 2020, the Caucasian population is expected to drop to 63% of the total U.S. population. 

2. Projected growth from Asian, Hispanic, and multiracial groups will turn traditionally underrepresented populations into majority groups by 2044. 

3. By 2065, the U.S. will not have any single ethnic or racial majorities. 

4. 48% of Generation Z are racial or ethnic minorities. 

Sources: Fundera, builtin 

Reasons why conscious inclusion matters to your association staff 

5. Cognitive diversity can enhance team innovation by up to 20%. 

6. 61% of employees believe diversity and inclusion strategies are beneficial and essential. 

7. 67% of job seekers consider workplace diversity an important factor when considering employment opportunities. 

Source: Quantum Workplace 

Reasons why conscious inclusion matters to your association growth 

8. Companies that have seen growth over the past year are 72% more likely to have high levels of diversity than companies who didn’t see growth. 

9. Diverse organizations were 22% more likely to offer D&I training to their employees. 

10. Companies with ethnic diversity on the executive level were 33% more likely to experience above-average profitability. 

Source: Society for Diversity 

Keep the conversation going  

Understanding these statistics is just the beginning of an important conversation around why conscious inclusion is so pivotal to a successful organization and how leaders can take positive steps on their journey to building truly safe and welcoming communities where everyone is encouraged to make a difference.  

Join us on Tuesday, June 7, 11:30 a.m. CT / 12:30 p.m. ET to hear from Michelle Mason, president and CEO of ASAE, and Scott Collision, president and CEO of Personify, as they lead a webinar called “Why Conscious Inclusion Matters.”