My Experience at the 2019 CMX Summit
“There’s only so much you can put in the cloud before it all starts raining down!” yelled Matra, my Nepalese Lyft driver, who was also excitedly gesticulating (which made me feel slightly uneasy) as we barreled down the highway towards the airport...
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Community, Your Destiny and the Importance of Going Back to the Future
Here is a partial list of things that happened in 1985: USA for Africa recorded the charity single, “We are the World” Mikhail Gorbachev becomes the General Secretary of the Soviet Communist Party and de facto leader of the Soviet Union. Coca-Cola...
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5 Reasons to Invest in Training for Your Event Tech Solution
Event organizers are tasked with maintaining and using a multitude of internal and external systems, along with software suites and technology solutions to help them manage their events. An event organizer’s technology stack can include more than ...
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4 Reasons to Move your Association Management System to the Cloud
What started as a buzzword has become the new normal in virtually every corner of the technology world. For some, the switch is quite simple. For others, like member-focused organizations who have relied on on-premise solutions to house and manage...
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3 Tips for Making the Most of Print
The Power of the Printed Word in an Omnichannel World A funny thing happened earlier this summer. In anticipation of our research on the evolution of the member experience to be more omnichannel in nature, I traveled to Washington to observe a foc...
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Hear Me Out! Tips for Submitting a Speaking Proposal
Have you ever attended a breakout session at a conference and thought, “I could totally do this”? You have ideas and experiences to share, but how do you figure out the best way to package and deliver your expertise? Becoming a speaker at leading ...
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Omnichannel Membership: 4 Ways Consumer Trends are Influencing Your Constituents’ Behavior
Fun fact! I recently bought a chainsaw. It’s true. Eager to get some overgrown garden beds under control, last weekend our family became the proud owner of a Ryobi 40-volt brushless lithium-ion cordless chainsaw. Because I’m not in the habit of bu...
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UI/UX Considerations for Event Websites, Part 1: Why Content Creators Should Care
This post was originally shared on the Trade Show News Network site. Imagine a potential attendee has landed on your homepage for the first time. They’re considering your show and possibly two others. They are immediately distracted by various pop...
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Client Spotlight: the Society of Hospital Medicine
We are proud to welcome the Society of Hospital Medicine (SHM) to our family of Personify Game Changers, which are clients who are using technology in innovative ways to better engage their members, further their mission and drive innovation in th...
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