Maximizing the New Events Normal with Tech Tools
We are halfway through 2021, and the event professional’s rollercoaster has yet to pull into the station. While I don’t have statistical evidence, I can share a growing number of events (even large tradeshows) have started to stage successfully i...
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Webinar Recap: Supercharge Your Hybrid Event with an Event Community
One of the hottest issues in the events industry today is what to do about returning to hybrid and in-person events while still embracing the convenience and unique opportunity virtual events provided during the pandemic. As many organizations beg...
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5 Key Take-a-Ways from the Events Revenue Summit
As we approach the mid-year point of 2021, COVID is sadly not in the rear-view mirror quite yet. The Events Revenue Summit gave us a glimpse into where event professionals are not only in-terms of generating revenue from their events but how they ...
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Event Communities for Your Hybrid Events – It’s Time
If you read back through event trends and predictions blogs of the past several years, you will find many references to building online event communities to support in-person events. So, what happened? Continued success is what happened. Our tradi...
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How to Create Online Community Guidelines
After deciding to launch an online community for your association or nonprofit, a question that may come early up in the process is how to develop a set of online community guidelines that creates a safe space for members and advocates to connect ...
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2021 ECA Legislative Action Day Recap
As one of 80 individuals who participated, I spent the day walking the virtual halls of congress, advocating to lawmakers and policy influencers on the importance and economic impact of the events and trade show industries. As a Maryland resident,...
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The Events Elephant in the Room – Events Revenue
With the recent CDC modified masking recommendations and venues around the US announcing total openings, it is becoming more apparent that in-person (or hybrid) events will rebound more quickly than initially expected. Event organizers are scrambl...
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5 Takeaways from our Online Community Expert Panel
I recently had the pleasure of interviewing two folks, one from an association and another from a nonprofit, about how they leverage an online community to connect with their members and achieve their organization’s goals. I met with Todd Laudino,...
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5 Ways to Improve Your Organization’s Health
Feedback is integral to nearly every facet of our lives. Our families give us feedback when we make a meal or plan an outing. Our coworkers give us feedback when we complete a project or help them with a problem. Heck, our phones even give us feed...
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