Association Management Software

Associations are in the business of relationships. Every program, every event, every interaction depends on your organization’s ability to attract new members, keep them engaged and ensure they keep coming back for more.

But that isn’t always easy, with members increasingly expecting consumer-style technology, tight budgets and a staff pulled in a million directions. Layer in demands for greater transparency and scalability and success in an association can seem like a tall order.

That’s where Personify comes in. We’ve put our twenty years of experience partnering with the world’s leading nonprofits to work, to create a results-driven suite of tools designed to:

• Hook New Members: Powerful CRM and eBusiness tools include everything your staff needs to streamline operations and focus on what’s important.
• Boost Your Presence: Engage members, delight exhibitors and grow your brand with event tools focused on flawless execution and meaningful connections.
• Grow Revenue: Keep members onboard with features to automate renewals while amplifying opportunities for non-dues income, including optimization of events revenue, exposition sponsorships and more.
• Make Data-Driven Decisions: Understand member behavior with actionable insights.

How to Select An Association Management Solution

Earlier this month, I wrote about how to master the art of identifying your organization’s wish list of requirements for selecting a new association management system (AMS) or constituent management and engagement system (CME). However, it is only one of many critical steps in the sometimes-daunting buying process.

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