What’s Old is New Again: 4 Ways to Make the Most of Your Existing Content
Last week I was at Target and I saw them across the aisle – a gleaming stack of Caboodles. For the unfamiliar, Caboodles were the must-have accessory for teen girls coming of age in the late 1980s. A molded plastic cosmetic case based on the...
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Understanding the Roles That Volunteers Play in Your Organization
Marjorie G. Illig is one of my heroes. In 1936, 20 odd years after the American Cancer Society started as a tiny group of volunteers, she amassed a volunteer army of female volunteers to knock on doors across the country and start a conversation a...
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The Value of a Volunteer
Today’s volunteers are a tremendous resource for both donor- and member-focused nonprofits. Absent volunteers, many organizations would unable to deliver programs, raise funds or serve clients. Yet despite their importance, many organizations fail...
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Getting Started With Workflows
If you’re not up to your eyeballs planning for your fall event or year-end fundraising efforts, there’s a good chance you (or members of your team) have dipped a toe in the waters of 2019 planning. Looking forward to the New Year ahead can be an e...
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Talkin’ ‘Bout my Generation
A Big Picture Approach to Seeing the Forest Through the Trees As anyone who sits within earshot of me will attest, I love few things more than a good idiom. Near the top of my list of favorite sayings are ones encouraging people to change up their...
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bbcon Recap: Final Thoughts – 3 Takeaways from a bbcon Newbie
Blackbaud’s bbcon 2018 is officially a wrap. While Personify has a long history of partnering with Blackbaud to support their clients’ commitment to accelerating social good, this was my first conference and first opportunity to meet a lot of thes...
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bbcon Recap: 4 Steps for Technology Leadership
Fact: We here at Personify are huge fans of NTEN and the work they do helping nonprofit professionals learn about and celebrate the ways that technology more effectively helps them meet their missions (we’re even speaking at their upcoming NTC19 c...
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bbcon Recap: Volunteers and Staff – Power Partners in Peer-To-Peer Success
Peer-to-peer fundraising has exploded in recent years, but many savvy nonprofits are harnessing that momentum and further optimizing their programs to take results that are already growing up another notch. In her interview of Randi Corey, Nationa...
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bbcon Recap: 3 Steps for Bringing Digital into Focus
The 2018 session agenda for Blackbaud’s user conference bbcon has been action packed with no shortage of sessions to choose from. But for those of us particularly interested in better understanding some of the trends driving member and donor behav...
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