Dirty data is everywhere. According to Forbes, 84% of executives are concerned about the quality of the data they’re basing their decisions on. Gartner measures the average financial impact of poor data on businesses at $9.7 million per year and MIT recently reported the cost of bad data can add up to an astonishing 15-25% of revenue. Eliminating this waste is crucial in the association, nonprofit and events sectors, as resources are limited and every dollar counts.
Check out our data hygiene ebook to learn how you can freshen up your dirty data and keep your future database clean.